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2024 TRENDS | REDEFINE TRENDS FOR 2024REDEFINE | BALANCE | THRIVESEE THE FULL TREND COLLECTION AT PCNA.COMINSIDE:TRENDS 4, 14, 22FEED 6QUIET LUXURY 10STANLEY® 21TOPO DESIGNS 26and much more. INSPIRE

2024 TRENDS | REDEFINEECO–FRIENDLY: Our eco–friendly styles use materials that are better for the planet PROUDPATH: To meet your environmental and social responsibility objectivesSMART SHOPPING GUIDEDEEP INVENTORY: Big order? We’ve got extra inventory on our most popular stylesPCNA is a partner you can trust. For over 50 years, PCNA has led the promotional products industry with quality goods and a wide array of decorative capabilities. This powerful combination, along with our knowledgeable and experienced team, gives us insight into upcoming trends.Inspire: Trends for 2024 represents the culmination of our research along with the products suited to each trend.

2024 TRENDS | REDEFINE  The Trends4 Redene Redefine today for a better tomorrow. 6 NEW Retail Brand: FEED10 Sub-Trend: QUIET LUXURY14 Balance Harness innovation for balance, flexibility, and freedom. 18 On the COVER 21 STANLEY®22 Thrive Prioritize health and wellness. 26 NEW Retail Brand: TOPO DESIGNS 32 HYDRO FLASK®

2024 TRENDS | REDEFINERedene“Redefine” is about sustainability. It’s about repurposing, reconstructing and redefining the way we live and the products we use in more eco-friendly and socially conscious ways. A great example is the growing consumer preference for “Quiet Luxury,” which references high-quality, timeless styles with elevated materials that have longevity. At PCNA, Redefine means we are reevaluating our products and manufacturing with a continuous goal of making our world more sustainable. A.C.B.There is an Industry-wide push for sustainable materials and transparency. 61% of Americans agree that global climate change aects their local community.SALES of sustainably marketed goods have surged 2.7 times faster than conventional products.87% of Business Leaders expect to increase investment in sustainability over the next two years.

2024 TRENDS | REDEFINE 2900-52C”x”KayaRecycledandBambooBoundJournalBook[C] MOQ7122-06AFSC®WoodMagClick™mAh FastWirelessPowerBank[C] MOQSM-2831RecycledABSFast WirelessChargingPad[C] MOQSM-5289BMetallicRecycledAluminum SoftTouchGelPen[C] MOQNEW! NEW!CLICK ITEMS FOR ADDITIONAL PRODUCT DETAILSNEW!NEW!

2024 TRENDS | REDEFINEBRANDS OF SUBSTANCE: Every FEED product provides school meals to children — sometimes their only meal that day. Since 2007, FEED has helped provide over 126 million school meals, working with three partners and in over 20 countries — that translates to over $14 million in support. Durable and classic, FEED bags are crafted from 100% GOTS certified organic cotton and designed to be kept in rotation and out of landfills.9009-14FEED Organic Cotton Shopper Tote $11.98 [D] MOQ: 509009-06FEED Organic Cotton Rivet Tote$19.98 [D] MOQ: 309009-15FEED Organic Cotton Weekend Tote$29.98 [D] MOQ: 259009-12FEED Organic Cotton Market Tote $34.98 [C] MOQ:20NEW! NEW!NEW! NEW!NEW Retail Brand: FEEDCLICK ITEMS FOR ADDITIONAL PRODUCT DETAILS

2024 TRENDS | REDEFINE 

2024 TRENDS | REDEFINEIN THE IMAGE: A. 9008-15 Terra Thread Fairtrade Refillable Notebook COMING SOON! | B. 1600-53 Klean Kanteen® Eco Rise 14oz Mug | C. 1066-65 Newton Recycled Brass Gel Ballpoint COMING SOON!D. SM-2945 Recycled ABS Whammo 2 Bluetooth Speaker COMING SOON!A.C.D.B.

2024 TRENDS | REDEFINE 1066-60 RecycledAluminum UltraGelBallpoint[C] MOQ1066 -66 CNewtonRecycled BrassGelRollerball[C] MOQS M-2 83 9 FSC®BambooRetract-able-in-ChargingCable[C] MOQSM-7930 RhodriRPET RoundSunglasses[C] MOQS M-2 83 2 RecycledABSmAh WirelessPowerBank[C] MOQS M-2945 DRecycledABSWhammoBluetoothSpeaker[C] MOQSM-5281 ”x”FSC®RecycledStar SpiralNotebookwPen[C] MOQ375 0- 8 4 Merchant&CraftRepreve Recycled”Backpack[C] MOQNEW!NEW!COMING SOON!NEW!COMING SOON!COMING SOON!COMING SOON!COMING SOON!SM- 52 8 0 RecycledABS PlasticGelPen[C] MOQNEW!CLICK ITEMS FOR ADDITIONAL PRODUCT DETAILS

SM-5977The Goods Recycled Work Anywhere Tote $14.99 [C] MOQ: 40SM-6002The Goods Recycled 12 Can Cooler Bag $17.99 [C] MOQ: 30SM-5757The Goods Recycled Fanny Pack $7.99 [C] MOQ: 100NEW!NEW!NEW!CLICK ITEMS FOR ADDITIONAL PRODUCT DETAILS2024 TRENDS | REDEFINE

Quiet LuxuryDo not mistake Quiet Luxury as “just another trend.” Typified by high-quality, timeless styles with elevated materials that have longevity, this style movement is here to stay. Embodying the craftsmanship traditionally associated with luxury fashion, Quiet Luxury sensibly combines style with sustainable materials that appeal to the contemporary, environmentally conscious consumer.614% increase in internet searches for “Quiet luxury” suggesting people are invested in this trend and turning to quality basics. —Quiet Luxury is new-age minimalism with a larger focus on investment pieces and thoughtful shopping2024 TRENDS | REDEFINE 

2024 TRENDS | REDEFINE1411-0 1 AozNoshinkuRefillable PocketHandSanitizer[E] MOQSM-694 9 CBillyozAluminumBottlewithFSC®BambooLid[C] MOQ1066-62 BRecycledAluminumGel BallpointStylus[C] MOQD.A.B. C.NEW!

2024 TRENDS | REDEFINE Brands of Substance KLEAN KANTEEN®1600-53KleanKanteen®EcoRiseozMug [E] MOQ1600-54KleanKanteen®EcoRiseozTumbler [E] MOQ: 243750-85D. Merchant & Craft Repreve Recycled 17” Computer Backpack$30.97 [C] MOQ: 30S M-6 924 SonaozRPETReusable BottlewFSC®Bamboo[C] MOQCOMING SOON!CLICK ITEMS FOR ADDITIONAL PRODUCT DETAILS

2024 TRENDS | BALANCEBalanceB.C.A.In our fast-paced digital age, finding the delicate equilibrium between unplugging and connecting is essential. This new assortment of gadgets and gear helps consumers navigate converging digital and physical worlds. Striking this balance aords consumers the choice to live with intention. They can travel for work and pleasure simultaneously; they can keep in touch while on the trail; they can power up while winding down.ChatGPT has over 180M users as of November 2023—75% of business travelers intend to add some vacation time and leisure activities to their next corporate trip—60% of all business trips are lengthened with leisure days

2024 TRENDS | BALANCE SM-2838HeliomAhSolarPowerBank [C] MOQ8676-04ATopoDesignsYPack” LaptopBackpack[D] MOQ7 1 97-70CYukonOutdoorBluetoothSpeaker [C] MOQ1602-06BMegaVictorRecycledVacuum InsulatedTumbleroz[C] MOQCOMING SOON! COMNIG SOON!NEW!SOLAR PANEL ON THE REVERSECOMING SOON!CLICK ITEMS FOR ADDITIONAL PRODUCT DETAILS

2024 TRENDS | BALANCEIN THE IMAGE: A. 9355-18BK Wenger Recycled Zippered Padfolio COMING SOON! | B. 5077-12 Solekick™ MagClick™ 10000 15W Wireless Power Bank | C. 8052-49 High Sierra Forester RPET 22” Wheeled Due Bag | D. 1631-30 Shoe Bag COMING SOON! | E. 0913-05 Rite in the Rain All Weather Metal Clicker Pen | F. 0913-03 4.6” x 7” Rite in the Rain Side Spiral Notebook G. SM-9739 The Goods Recycled Felt Keychain COMING SOON!5077-11Solekick™ MagClick™ 5000 mAh Wireless Power Bank$35.98 [C] MOQ: 159898-02Daybreak rPET 15” Computer Backpack $19.97 [C] MOQ: 249898-01Greenway rPET 15” Computer Backpack $21.98 [C] MOQ: 207143-69Smart Microphone $19.98 [C] MOQ: 20COMING SOON! COMING SOON!NEW! COMING SOON!PACKAGE AND CONTENTSCLICK ITEMS FOR ADDITIONAL PRODUCT DETAILS

2024 TRENDS | BALANCE A.B.C.D.E.F.G.

2024 TRENDS | BALANCEA.B.C.D. E.

2024 TRENDS | BALANCE IN THE IMAGE: A. 8850-22 Totes 60” Titan Vented RPET Umbrella COMING SOON! | B. SM-2467 Rainbow Lanyard C. 1603-15 Pinnacle 40 oz Vacuum Insulated Eco-Friendly Travel Tumbler With Straw | D. 3400-39 Luna Convertible Backpack Tote COMING SOON! | E. TM92737 tentree Nimbus Long Rain Jacket 8850 -23Totes 9102 XL Auto Open Golf Stick (UV ProtectXXoz$39.98 [C] MOQ: 161603-15C. Pinnacle 40 oz Vacuum Insulated Eco-Friendly Travel Tumbler With Straw$19.98 [C] MOQ: 24SM-2469Recycled Polyester Reflective Lanyard 1.98 [C] MOQ: 400SM-6948Thor 40 oz Eco-Friendly Straw Tumbler $9.99 [C] MOQ: 50NEW!COMING SOON! COMING SOON!NEW COLOR!CLICK ITEMS FOR ADDITIONAL PRODUCT DETAILS

2024 TRENDS | BALANCE0911-33A. Rocketbook Infinity Core Notebook Set$32.27 [C] MOQ: 259898-03B. Fife rPET 15” Computer Backpack $18.97 [C] MOQ: 24A.B.C.D.E.COMING SOON!

2024 TRENDS | BALANCE Brands of Substance SONY1603-01 C Stanley®QuencherHO FlowState™Tumbleroz[E] MOQ7 1 43-68 MiniPhonePrinter [C] MOQ1603-02 Stanley®QuencherHO FlowState™Tumbleroz[E] MOQ7 1 9 5-5 4 SonyBluetooth HeadphonesWHCH[G] MOQ7 1 9 5-5 5 SonyWH-CHNWirelessNoiseCancellingHeadphones[G] MOQ7 1 9 5- 6 0 SonyXEPortable BluetoothSpeaker[G] MOQIN THE IMAGE: A. 0911-33 Rocketbook Infinity Core Notebook Set | B. 9898-03 B. Fife rPET 15” Computer Backpack | C. -StanleyQuencherHOFlowState™Tumbleroz D. 7143-69 Duo Talk Wireless Microphone | E. SM-2837 Hue Power Bank with Multi-TipsNEW!COMING SOON!NEW!COMING SOON!COMING SOON!COMING SOON!CLICK ITEMS FOR ADDITIONAL PRODUCT DETAILS

2024 TRENDS | THRIVEThriveA.B.C.D.Now more than ever, consumers are prioritizing health and self-care. They focus inward to find new ways to heal — from embracing the power of sound to the importance of exploring nature. This year, consumers will continue to seek products supporting cognition, focus, recuperation, sleep, and mood. The products in this collection promote healthy living, stress reduction, and enhanced overall comfort.79% of Americans aged 26–40 list health as the most important thing in their lives, second only to family—The global wellness market is currently estimated at more than $1.5 trillion, with annual growth of 5–10%

2024 TRENDS | THRIVE 1631-33C. Cork Roller $15.98 [C] MOQ: 401603-03A. Stanley® IceFlow™ Flip Straw Tumbler 30 oz$45.00 [E] MOQ: 241631-32D. Cork Yoga Block $14.98 [C] MOQ: 32SM- 522 1 BBreezyrPETDueBag [C] MOQNEW! COMING SOON!COMING SOON!COMING SOON!CLICK ITEMS FOR ADDITIONAL PRODUCT DETAILS

2024 TRENDS | THRIVE7 1 43-65 C-in-ChargingCableswithiWatchCharger[C] MOQSM-8199 SparksDrawstringBag [C] MOQTM181 41 BtentreeSpaceDyeFull ZipFleeceHoodie[C] MOQSM-5220Swoop rPET Due Bag $9.98 [C] MOQ: 301080-37 HighSierraOversize PicnicBlanket[C] MOQSM -792 4 ASunRayRPPSunglasses [C] MOQ5077-12 Solekick™MagClick™mAhWWirelessPowerBanks[C] MOQSM-60 09 ComboDrawstringBag [C] MOQNEW!COMING SOON!COMING SOON!NEW!COMING SOON!NEW!SM-60 07 BrixRecycled Backpack[C] MOQCOMING SOON!CLICK ITEMS FOR ADDITIONAL PRODUCT DETAILS

2024 TRENDS | THRIVE D.A.B.C.IN THE IMAGE: A. SM-7924 SunRayRPPSunglasses | B. TM18141 tentree Space Dye Full Zip Fleece Hoodie | C. 7143-65 5-in-1 Charging Cables with iWatch Charger | D. 8053-40 High Sierra Recycled Everclass 15” Laptop Backpack COMING SOON!

2024 TRENDS | THRIVEBRANDS OF SUBSTANCE: Topo Designs produces simple, sustainable, well-designed products that leverage innovative technology to ensure a timeless look with modern functionality. Delivering the most durable, versatile packs and bags, Topo Designs uses heavy-duty components such as YKK zippers and nylon deniers with high abrasion resistance, tear-strength and tensile strength. Whether used around town, out on the trail or globe trotting, Topo Designs’ products are designed for longevity and timeless utility.NEW Retail Brand: TOPO DESIGNSA.

2024 TRENDS | THRIVE 8676-03Topo Designs Light Pack $79.00 [D] MOQ: 88676-01Topo Designs Rover Pack Classic $99.00 [D] MOQ: 68676-04Topo Designs Y Pack $79.00 [D] MOQ: 88676-02A. Topo Designs Daypack Classic $99.00 [D] MOQ: 6NEW! NEW!NEW! NEW!CLICK ITEMS FOR ADDITIONAL PRODUCT DETAILS

2024 TRENDS | THRIVES M-1706 A-PieceJuteSpaSet [C] MOQSM-1703 CFSC®BambooLoofah [C] MOQS M-1709 BFSC®Bamboo CompactMirror&Brush[C] MOQNEW!NEW!NEW!A.B.C.

2024 TRENDS | THRIVE SM-1707Recycled AM/PM Pill Case $2.98 [C] MOQ: 180SM-16100.27oz Pen Sprayer Sanitizer with 62% Alcohol$1.19 [C] MOQ: 2501070-15Picnic Blanket $18.98 [C] MOQ: 40SM- 52 8 2 ”x”FSC®Recycled PostSpiralNotebook[C] MOQNEW! NEW!COMING SOON! NEW!CLICK ITEMS FOR ADDITIONAL PRODUCT DETAILS

2024 TRENDS | THRIVESM-60 04 BLucentDeluxeClearBackpack [C] MOQCOMING SOON!1081-41D. Extra Large Plaid Picnic Blanket $30.98 [C] MOQ: 24COMING SOON!8053-16C. High Sierra Eco 200 Lumen LED Flashlight $26.98 [C] MOQ: 25NEW!A. GENEVA Eco Hybrid Insulated Jacket (W) TM99657 SIZE OPTIONS XS–2XL (M) TM19657 SIZE OPTIONS: S–3XL$88.67 [C] MOQ: 12NEW!CLICK ITEMS FOR ADDITIONAL PRODUCT DETAILS

2024 TRENDS | THRIVE A.C.D.B.

2024 TRENDS | THRIVEBrands of SubstanceHYDRO FLASKInspired by intersecting passions for spending time in nature with availing that experience to others, at Hydro Flask®, outside is everything. From providing more equitable access to parks to encouraging people to reduce the use of plastics, Hydro Flask® is a brand on a mission.1 601-97 HydroFlask®WideMouthozBottlewithFlexChugCap[E] MOQ1 601-9 9 HydroFlask®AllAround™ TravelTumblerozwithStraw[E] MOQ1 601-9 8 HydroFlask®AllAround™ TravelTumblerozwithStraw[E] MOQA.NEW! NEW! NEW!A.

2024 TRENDS | THRIVE 1 601-9 6 AHydroFlask®WideMouthozBottlewFlexStrawCap[E] MOQ 375 0- 6 0 RecycledSportFannyPack [C] MOQ8 0 5 3-1 7 HighSierraEcoLumenLEDFlashlight[C] MOQBrands of Substance SKULLCANDY71 96 -3 0 SkullcandyOunce BluetoothSpeaker[E] MOQ71 96-2 9 SkullcandySmokin’Buds TrueWirelessEarbuds[E] MOQ71 96 -31 SkullcandyTerrain BluetoothSpeaker[E] MOQNEW! NEW! NEW COLORSCOMING SOON!NEW!NEW! NEW!CLICK ITEMS FOR ADDITIONAL PRODUCT DETAILS

2024 TRENDS | THRIVEA.

2024 TRENDS | THRIVE Brands of Substance CAMELBAK®SM-5968 AVilaRecycledAll-PurposeTote[C] MOQ7 1 4 3 -62 UniversalTravelFastWirelessCharger[C] MOQ71 97-4 0 StarkBluetoothSpeaker [C] MOQ16 2 7-48 CamelBak® FitCapoz[E] MOQ16 2 7- 12 CamelBak® Podium®Chilloz[E] MOQ1627-47 CamelBak® ForgeFlowoz[E] MOQNEW!NEW! NEW!NEW!NEW!COMING SOON!CLICK ITEMS FOR ADDITIONAL PRODUCT DETAILS

2024 TRENDS | REDEFINE2023-1211